You should be aware of the international holidays and celebrations, also for the different timezones, the editor hobbies, and nationality. Where the editor is from, where is located, their celebrations, when will be and how much time.

The best option,is to convert the timezones, follow them on socials,connect with them, on X & LinkedIn.

Also for LinkedIn there's a catch 👀 having your QR code for your LinkedIn profile at the events too, will get you more connection 😉 and stability. Making even deals 🤝 or future ones .

If you are thinking to use a CRM like Brevo , you should be aware of the keys for Google & Yahoo to pass the protocol, not going in inbox and so on, a lot of settings with the domain provider/DNS.

Be aware when you are sending emails in mass, to segment them like “press” “streamers” “ review” “gamers” etc. Not sending a press release to a streamer.

Also using a SMTP server will get you a lot of security and will pass any protocol 😃 and can send depends of the plan minimum 300k emails/month.

The content of the email 📨 needs to be more than “out now” or “coming soon” 😁 They need exclusivity, to assure you coverage, and don't make an embargo date, too soon,like will be out in 2 weeks.

They need time to open the email, because are receiving 50.000 emails / DAY from a lot of PR firms. Also some of them are in spam,the reason:

Not passing the protocol, have attached something, pdf, video, zip , and not being sent from a @ domain . com email address.

Never upload a zip file, on your media kit from Google drive.

What you need to do: